Predictions regarding the popularity and expected growth of mobile gambling have been pretty spot-on. Even though this boom got started a little later than predicted, this was only because the ideas and innovation were ready before the technology was. Now ideas and innovation are totally tying in with technology, and as once was expected this is going to be the next big internet gambling wave of growth. Websites offering mobile gaming options are already showing proof of this, with leaps in profit margins in some instances of 300% and more.

The big prediction is that the mobile gambling channel with be a $100 Billion Market by the year 2017. Why should we believe any different when the evidence is all there. Every time we turn on the television there is an advert for gambling online, and now for the mobile version of these games too. Not only that, we see it spread across gigantic billboards, see it in newspapers (if we read these), and also in magazines. Mobile gambling is here, and it appears it is here to stay.

It really is of no surprise that this business is predicted to top $100 billion within the short space of just five years. But what is kit exactly that makes this form of gambling so appealing to so many people? Basically any savvy casino should offer the capability of mobile real money gambling to their customers – why? Because virtually everyone, throughout all income groups, social sectors, and demographic has access to a mobile phone!

Even granny and grandpa are on mobile today. We all take our mobiles wherever we go, and check them all the time. We take them to the bathroom, to work, to restaurants, into meetings, check them in bed, and the big thing is that we don’t just use them to check up on granny and grandpa, we use them to entertain us.

It has been speculated that nearly half of the mobile phone users for example in the UK – make use of a smartphone. The people who own them might not be that smart, but the phones definitely are. They can be used to connect to the internet, access Facebook, Google stuff, and people, are getting smarter, they are using their mobile devices to connect to the internet more regularly. This function was available, but ignored just a few years ago.

The big appeal for mobile gambling or any kind of gambling at all, is that people can win prizes. Imagine getting involved in a game or two when on the commute home from work, and winning a prize? Well, people are doing it all of the time! Who doesn’t like winning prizes – especially if it is money? And who hates having nothing to do on the commute from work home?
Yes, today you don’t have to get home, get dressed and then commute again to the bright lights of the casino. Mobile gambling has done this for us, it is safe, easy, convenient and a rewarding way for many to end their day with a little light entertainment.

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