The award-winning 32Red Online Casino expands through the acquisition of Nedplay Casino, absorbing the player base and processing outstanding player payments.

32Red is today pleased to announce that Nedplay Casino becomes part of the award-winning gaming operator’s group of casinos. The acquisition of the Nedplay casino, including the player database, Internet domains and Intellectual Property by 32Red, means that players at the Nedplay casino now enjoy the same high level of service and support, and exciting promotions as players at the Company’s other two casinos, 32Red Casino and Dash Casino.

CEO of 32Red, Ed Ware, commented: "We are pleased to have the Nedplay Casino join our group and look forward to delivering the same high standards we apply across our existing operations to the Nedplay Casino".

The acquisition comes after the flagship casino, 32Red, following six years of successive Best Casino awards, is named Casino of the Decade by industry watchdog and player advocacy site, Casinomeister. Ware added:

"Nedplay players join 32Red at a time when our efforts over the past 7 years have accumulated in our receiving the first ever Casino of the Decade accolade. They can now look forward to the same award-winning service and online casino experience 32Red regulars have enjoyed since the casino’s launch in 2002."

The Nedplay brand continues for the time being with 32Red due to assess future plans over the coming weeks. Players with approved pending withdrawals that are outstanding should expect payment from 32Red shortly. Likewise any outstanding Affiliate Partner payments will be settled in the short-term.

32Red Plc – listed on the AIM of the London Stock Exchange (Ticker: TTR) – recently announced a positive end to trading in H2 2009, with gaming revenue up 19% on the first half of the same year and a 23% increase in player recruitment numbers from 2008. The addition of Nedplay will strengthen the company’s presence in the gaming sector for 2010 and is further positive news following the upbeat trading update.

32Red Online Casino receives the first ever Casino of the Decade award by gaming watchdogs, Casinomeister.

The Gibraltar-based online casino operator, 32Red, has been declared Casino of the Decade by leading casino player watchdog and advocacy site, Casinomeister. Following six successive years as the Best Casino winner, the latest title rewards the firm’s consistent performance over the last 10 years.

During the last decade 32Red has featured regularly in award ceremonies and received prestigious nominations. As Casinomeister has highlighted in the past, and also in the company’s most recent award, 32Red has raised the bar for others to follow by pioneering a personal, transparent approach to player support and casino bonuses. In the official announcement, Bryan Bailey of Casinomeister said the following regarding 32Red’s achievements and new award:

"They (32Red) have maintained their focus since their launch: personable customer service, responsive and effective management, professional solid operations. Publicly traded, fully transparent, and they are bound by an ideology that is based on player satisfaction. These guys have a lot to be proud of…again"

32Red CEO, Ed Ware, was delighted by the award, commenting "the Casino of the Decade sits above all other awards in this year’s Casinomeister list and it’s one we receive with a great deal of pride. 32Red aimed to be here when we launched the online casino ( 32Red Casino ) and we’re honoured that, come the end of ‘naughties’, we’re right at the top of our industry".

Ware added that the company philosophy remains unchanged and that it will continue to drive the casino to new heights: "the numerous awards from Casinomeister in the past decade have shown that focussing on the player experience is valued where it matters most – the player’s themselves, which Casinomeister and the award represents. It is both justification of this philosophy and motivation to continue providing a service that really is second to none"

About 32Red:

32Red is the six times winner of the Best Casino award and holder of the Casino of the Decade title from industry watchdog and player advocacy site, Casinomeister. 32Red is renowned for providing industry-leading levels of support to players and for its 350 casino games, including over 250 online slots, online roulette and more. Over 80% of 32Red’s players are from the UK and 32Red is licensed and regulated by the Government of Gibraltar. The Company operates 32Red Casino, 32Red Poker, 32Red Mobile, 32Red Affiliates, 32Red Bet and Dash Casino. 32Red Casino is committed to responsible gambling and ensures the company adheres fully to UK law. 32Red Plc listed on the London Stock Exchange in September 2005.

32Red Online Casino named as a candidate for the prestigious eGaming Review Casino Operator of the Year title

32Red Online Casino has been announced as a nominee for eGaming Review’s Casino Operator of the Year award for 2009. This follows earlier success in the year for the Gibraltar-based online casino when announced as the winner of Casinomeister’s Best Casino title for an unprecedented sixth consecutive year.

The award-winning gaming operator was delighted to hear the news from eGaming Review, with company CEO, Ed Ware, highlighting the nomination as further vindication for the casino’s long-held philosophy that the player experience, transparency and support come first.

"We launched 32Red in 2002 and immediately set about changing preconceptions of the online gaming industry, setting up a framework where players enjoy top casino games, bonuses and a fair and honest playing environment. Our nomination demonstrates the importance of these qualities to the gaming industry still, and are elements we plan to build on indefinitely."

32Red’s candidacy follows a year of flux in the industry caused by the global economy, with 32Red adapting to the changing times positively through an extensive and ongoing television advertising campaign, as well as sponsoring the English Championship side, Swansea City Football Club. The result has been elevated recruitment figures (as released in Q1 results for 2009), lending Ware to add, "More and more players are enjoying what 32Red has to offer and we’re positive, that come the year end of year, we’ll be in a stronger position than ever".

32Red Online Casino is a certified member of eCOGRA – gaming industry watchdogs – which monitor payout percentages and the entire casino operation to ensure a fair experience for players. Additionally, 32Red are based and licensed in the British Overseas Territory of Gibraltar – a widely respected gaming jurisdiction. Although UK facing, the online casino has an international player base, with multi-lingual and currency support available.

32Red Online Casino announced today that Australian players can now enjoy playing in their home currency of Australian Dollars, further opening up the Australian market to 32Red’s award-winning casino service.

All players can now opt to play in Australian Dollars and enjoy the Best Casino award-winner’s many banking methods, including NETeller, Moneybookers and credit and debit card systems. As an official Barclays Merchant, Australian Dollar players can also be assured of quick and secure deposits and withdrawals at 32Red.

The Gibraltar-based online casino has a large international and Australian player base, despite being largely UK facing. Head of marketing for 32Red, Mark Quayle, said "With over 250 online pokies in our casino, as well as hundreds of other casino game classics, the addition of Australian Dollars was a natural development to our global growth." Adding, "Our Australian players are attracted to our reputation for delivering top casino games and bonuses in a trusted playing environment. I’m sure the addition of their local currency will be welcomed."

This news comes off the back of 32Red’s nomination for eGaming Review’s Casino Operator of the Year award for 2009, marking a good year all round for the casino having retained the Best Casino title in February, enjoyed unprecedented recruitment figures and a successful television advertising campaign.

32Red Plc CEO, Ed Ware, commented, "The introduction of Australian Dollars to our online casino ( 32Red Casino ) shows 32Red’s commitment to all our players and is a measure of how we listen their needs." Ware added that player currency is an important factor in their obligation to promote responsible gaming, "allowing players to play in their home currency lends the player an increased awareness of spend and budget, which is in line with our commitment to ensure players enjoy our casino responsibly."